Tuesday, May 25, 2010

Go Green With E-Learning

As organizations continue to tighten their belts with the overwhelming concerns of the economic crisis, it is time to consider "green" training strategies with e-learning.

Now more than ever is the time for organizations to take advantage of the opportunities associated with training programs delivered through easy-to-use learning management systems (LMS). Integrating e-learning into a training curriculum has never been more optimal for your strategies. Whether you are a part of a small, medium or large company, these resources are realistic and promising.

We've talked about the power of going green and the cost savings associated with it. Today, going green is also a way to attract and retain the best and brightest employees to maintain competitive edge. An example is the members of Generation Y, also called Millennials, who place a high value on the environmental ethics of prospective employers. According to Experience Inc., an Internet-based career services provider, a recent nationwide survey of 2,774 college students found that 81 percent believe it is important to work for a green company.

Furthermore, research also indicates that corporations with increased social responsibility tend to have longevity. E-learning makes environmental and financial sense because it reduces time away from the job, classroom energy use, costly travel and other resource use.

The need for communicating about and training employees on new business objectives in order to help them succeed in a more complicated business environment is imperative. It is also much easier to achieve these days because of the ease and immediacy of using technology. A Watson Wyatt Communication ROI Study 2007/08 of companies worldwide found that "firms that communicate effectively are four times more likely to report high levels of employee engagement than firms that communicate less effectively."

The tools used for communication and training enhance the business environment and are particularly important to younger employees, who have grown up with the use of computers and the Internet. I see this becoming a green engagement with employees --- a new partnership between the employee and the organization.

Leveraging Green in Your Organization

The world of electronic capabilities and portable computing and communication connected through wireless networks has facilitated mobility in learning. Mobility enables instruction and learning to extend far beyond the traditional classroom, thereby eliminating traditional inhibitors and boundaries. It offers increased flexibility and opportunity for interaction for those who might otherwise not receive the training they need.

E-learning supports experiences that are accessible to, collaborative with and integrated with the business environment. What can green learning bring to your organization?
• Increased training for busy employees
• Anytime, anywhere access to new content
• Enhanced interaction between and among learners and trainers
• Just-in-time training or a review of content
• Enhancement of student-centered training
• Greater engagement of tech-savvy participants in a media-rich environment
• Support of personalized learning
• Collaboration through asynchronous and synchronous communication
Researchers also indicate the benefits of training occurring in the individual's environment rather than in the classroom. It enables reinforcement of learner recall and reflection with others in the same technology space online. Some organizations can also use e-learning to increase learning within team environments.

A Green Strategy

Greener strategies may not have reached your organization yet, but chances are they will. If they haven't, then you may have an opportunity to take a leadership position. Obviously, global warming, high energy prices and other issues have many people wondering how they can make an impact. Organizations are beginning to incorporate green initiatives into their strategic planning initiatives. This is a great time to suggest e-learning as a greener approach to delivery.

The following are some reasons to consider e-learning in your organization's green strategy:
• Eliminate paper-based marketing materials and tools for inviting participants by replacing them with electronic components and the use of learning management system (LMS) tools.
• LMS tools offer self-service registration and confirmation components that save time, staff and paper.
• Offer training materials and resources through the online program.

Because training in classrooms requires time and gas commuting and time spent off the job, organizations can save energy in a variety of ways. Consider shifting to more e-learning components through blended learning, online coaching, performance support and stand-alone courses. While helping the environment, this also helps make training more transparent and efficient as well as increase skills development.
Consider moving course evaluations and assessments online.

Researchers indicate that greener training must start at the top by promoting a clear commitment to it as an overall organizational strategy to social and ethical responsibility. Nick Van Dam, Ph.D., suggested in his article, "Time for Green Learning!" suggested that this strategy involves early communication and planning for a green learning environment, and it requires the support of the organization's learning community. Again, transparency is important addressing trainee concerns in the shift from paper use and traditional classroom settings. Finally, specific goals and objectives for green learning must be matched with measurement of progress.

Go Green With Vital Learning

Vital Learning is doing its part to enable organizations to commit to green learning practices by offering online learning programs through a comprehensive LMS. With programs that incorporate e-learning and blended learning methods, your organization can save time and money while ensuring that your employees receive the training they need. Your local Vital Lerning training consultant can show you the best way to go for the green with e-learning for your organization.

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